Marko Marković

EGZAKTA AI INSIGHTS - February 2025 – Week 8

1. AI action summit in Paris – A new era of global ai competition 2. Corporate AI strategy: Revolution through partnerships 3. Technological innovations: A new era of AI tools 4. Market dynamics: A new era of competition 5. Egzakta Consulting: Your partner in AI 6. Conclusion and future outlook

IT industry FEBRUARY 2025
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Marko Marković

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1. AI Action Summit in Paris – A new era of global AI competition

Key events and implications

France has demonstrated strong leadership with a historic €109 billion investment in AI infrastructure. Notably, it is taking an innovative approach by building a network of sustainable data centers powered by nuclear energy, directly challenging the dominance of China and the US in the AI sector. This investment marks a turning point in Europe's AI strategy.

The European Union reaffirmed its commitment to technological autonomy with the announcement of a groundbreaking €200 billion investment package focused on:

  • Developing a network of AI gigafactories across the continent
  • Launching a comprehensive workforce reskilling program
  • Establishing a European supply chain for critical AI components

The summit concluded with signing a landmark Declaration on Ethical AI Development, supported by 60 countries. It is notable that the US and UK chose not to participate, arguing that overly strict regulations could hinder innovation. This highlights a fundamental divide in global approaches to AI development.

Focus on sustainability

The summit placed special emphasis on the energy efficiency of AI models. New research revealed that current large language models consume energy equivalent to the annual usage of small cities. Concrete measures were proposed to shift the AI industry towards renewable energy sources.

Strategic analysis

The summit outlined three distinct approaches to AI development:

  • European Model: Focused on sustainability and ethics
  • American Approach: Prioritizing rapid innovation
  • Chinese Path: Balancing state control with technological progress
2. Corporate AI strategy: Revolution through partnerships

Transformation Initiatives

Apple-Alibaba Partnership: A strategic collaboration will integrate advanced Chinese AI systems into the iPhone ecosystem, aiming to:

  • Significantly enhance Siri's capabilities
  • Develop localized AI features for Asian markets
  • Set a new standard for mobile AI integration

Legal Precedent: Thomson Reuters secured a significant victory against Ross Intelligence, with the court ruling that unauthorized data use for AI training violates intellectual property rights—setting an important precedent for future AI development.

OpenAI Autonomy: OpenAI rejected Elon Musk's $97.4 billion acquisition offer, emphasizing:

  • The importance of independent AI development
  • Concerns over potential monopolies
  • A strong commitment to existing ethical principles

Investment Momentum


Saudi Arabia showcased its commitment to tech transformation with a $1.5 billion investment in Groq, an AI chip startup, aligning with the goals of Vision 2030 for economic diversification.

3. Technological innovations: A new era of AI tools

Revolutionary Products

Adobe Firefly Video: A groundbreaking AI video-generation tool that's setting new industry standards, featuring:

  • An intuitive prompt-based video creation system
  • An affordable pricing model: $9.99 for 20 video clips
  • Advanced narrative and style controls

Google Veo 2: Integrated into YouTube Shorts, bringing:

  • Democratization of video production
  • Enhanced tools for content creators
  • Improved monetization features

Anthropic Innovations: The new hybrid Claude model marks a significant leap in AI development by combining:

  • Advanced language capabilities
  • Enhanced reasoning
  • A novel approach to minimizing hallucinations

Sustainable development in practice


France leads in implementing sustainable AI solutions through its network of nuclear-powered data centers, demonstrating how computational demands can align with environmental responsibility.

4. Market dynamics: A new era of competition

Key market movements

Nvidia Volatility: A 17% drop in Nvidia's stock following the success of the DeepSeek R1 model, with partial recovery, signals:

  • Shifts in the AI chip market
  • Growing influence of Chinese tech solutions
  • The need for diversification in AI hardware

Geopolitical Implications

  • An increasing number of Western countries (including Italy and Australia) are restricting the use of Chinese AI technologies.
  • China is showcasing its tech independence with projects like DeepSeek and Qwen 2.5
  • Rising tensions between fostering innovation and ensuring national security
5. EGZAKTA Consulting: Your partner in AI transformation

Our Services

Strategic Consulting

  • Market opportunity and risk analysis
  • Development of customized AI strategies
  • Implementation of best practices

Digital Transformation

  • Integration of generative AI solutions
  • Optimization of business processes
  • Personalization of user experiences

Contact

6. Conclusion and future outlook

The past week has underscored a fundamental shift in the global tech landscape driven by AI. Key trends to watch:

  • Europe's investment push for sustainable AI development
  • The growing influence of new players like DeepSeek
  • Evolution of AI regulatory frameworks
  • Continued geopolitical positioning through AI innovation

EGZAKTA Consulting remains committed to tracking and analyzing these trends, providing clients with timely insights and strategic guidance to successfully navigate their AI transformation journey.

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All information in this report is based on verified public sources and internal analysis by the EGZAKTA team.

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